Use-Cases: Project Teams

Overview: Kaito Use Cases for Project Teams

1) Social Listening: See Where and How You Are Being Featured

  • Crypto-Native Coverage: The only crypto-native platform that tracks all crypto-relevant platforms (e.g., Social Media, Farcaster, Discord, Telegram, Podcasts, Research).

  • Crypto-Native Precision: Eliminate false positives and filter out bots through a proprietary crypto-native social graph and advanced ML algorithms.

  • Smart Alerts: Identify and track FUDs, defamations, and negative sentiments that warrant attention and responses.

2) Social KPI: Set the Right KPIs to Incentivize the Team and Monitor Your Performance

  • Mindshare: Quantitatively measure the mindshare of your project across socials and evaluate campaign effectiveness.

  • Sentiment: Quantitatively track the market sentiment on your project and how it changes over time.

  • Smart Follower: Quantitatively track high-quality social interest in your project and its growth over time.

3) Mindshare Analytics: Analyze and Grow Your Mindshare

  • Mindshare Decomposition: Understand where your mindshare currently comes from, which accounts are discussing your project, and in what way.

  • Mindshare Benchmarking: Understand the difference in mindshare between your project and competitors, and how it changes over time.

  • Mindshare Growth Analytics: Identify strategies to grow your current mindshare and recognize high-quality accounts that have shown an organic interest in your project or space.

4) KOL Analytics: Work with the Right Accounts and Hold Them Accountable

  • KOL Mapping: Map high-quality KOLs in specific verticals with a comprehensive list of metrics (social ranking, content engagements, content quality, location, etc.).

  • Emerging KOL: Identify and engage with high-quality emerging KOLs who have an outsized impact.

  • Performance Tracking: Systematically track the number of commissioned content, social reach (impressions, engagements, smart engagements, etc.), and impact on mindshare.

5) Market Intelligence: Gain Market Insights and Make More Informed Strategic Decisions

  • Market Narrative Mindshare: Track narrative rotations in real time and identify emerging narratives and trending themes.

  • Market Token Mindshare: Track trending tokens and projects to understand where attention is being directed.

  • Market Event Calendar: Track major upcoming events across the entire space, specific verticals, and competitors.

  • Market Smart Following: Track aggregated smart followings, trending projects, and understand where social interest is being directed.

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