Social KPIs

Set the Right KPIs to Incentivize the Team and Monitor Your Performance

1. Mindshare

Quantitatively measure the mindshare of your project across Crypto Twitter and evaluate campaign effectiveness.

2. Sentiment

Quantitatively track the market sentiment on your project and how it changes over time.

3. Smart Follower

Quantitatively track high-quality social interest in your project and its growth over time.